Many accountants enjoy a fine cup of coffee. If you’re a java junkie, you’ve probably had some Green Mountain coffee. I am drinking a cup of Green Mountain’s French Roast variety as I type this (visualize it). Did you read about this company recently? Apparently, Green Mountain Coffee Roasters missed their earnings forecast a bit. On news of their revenue increase falling a smidgeon short–only 91% against expectations of 100%–their shares price took a tumble of 39%. Ouch.
Whether you’re in public accounting or on the corporate side, I think any of us would be thrilled with a 91% increase. Make no beans about it.